increase insta grame followers:updates and content will also be distributed to your own network. With these features (e.g., likes, comments, shares), Instagram increases the natural visibility of the update, which means it is visible to a larger audience.

Good content includes comments and short interviews from concert soloists, conductor moods, player feelings as the concert approaches, short “tastings” of upcoming repertoire, and all the perspectives that make your concert and event appealing and different.
  • Use pictures or videos in updates - feel free to test the possibility of live video. The video does not have to be long or taken by a professional. So you can publish rougher and more mundane material.
  • The best thing about content is that pictures and videos involve people and real situations. You’re sure to hear hearings in the news stream from the right people rather than a concert poster.
  • Make an Instagram event page: here you can publish content before the concert and tell the participants the necessary information about the concert. Be sure to market this event page to orchestra members as well - information about everyone who “registers” for a concert event also goes to the participant’s network, so through this information about the upcoming event is spread.
Involve the whole orchestra and ask everyone for content ideas: what the players would like to say about their hobby (or work). Gather ideas into a list and publish content even in “quiet times”. The orchestra's activities are also positively indicated by the fact that diverse content and a story about the activities are actively published on the channels in use.

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